After a decent first season which was averaged 2 million viewers, 1.0 rating in adults 18-49 and 1.7 rating in CW's target demo, women 18-34 and after being on the bubble for a second season renewal, The CW greenlighted it right before upfronts and schedule it to Tuesdays at 9pm with longrunning (ex-) teen drama One Tree Hill as a lead in. LUX which deserved a stronger lead in, premiered on mid September with 1.65 million viewers, a 0.8 rating in adults 18-49 and a 1.4 rating in women 18-34. After that the show has been stable through its run averaging 1.5 million viewers, 0.7 in adults 18-49 and 1.3 in women 18-34. The network tried to grow its audience with a One Tree Hill crossover event. But the drama remained stable and didn't imrpove its numbers. That was until last night when, propably one of the strongest episode of the series, scored a season high with 1.8 million viewers, a 0.9 rating in adults 18-49 and a 1.5 in women 18-34. That was the best performance for the show since the season 1 finale last April and the best performance in the timslot in more than a year.
But the CW made its decision a while ago and refuse to order back episodes for the sophomore drama but the network said that the final decision will come on May. This statement means nothing of course for the show's future, since no advertisers wants to pay money for cancelled shows. Moreover Warner Bros annnounced the release of the complete series on DVD for April 7. And propably that was the last nail in the cofin for the struggling series. But last night's episode prooved that viewers still care about the show. Without the buzzing Heather Locklear addition to the cast, without taglines like "The Bitch is Back"(and to be fair with less competition), the creativity of last night's episode was the only reason that viewers caught the episode-the show built in the second half hour by 13%.
So i'm definitely supriced that The CW didn't give a back 5 order like it did, in the past with the struggling dramas Melrose Place and Privileged (both of them were on the Tuesday 9pm slot too) especially when shows like 90210 and Gossip Girl perform almost identically with last night's performance. I'm gonna miss the show after the 2hour finale airs on January 18 and when i'll watch it i'll say "F*** why the season high came so late"...
